OpenScout

OpenScout member Dawn Jarisch from INSEAD gives a presentation on "OpenScout and its use to promote Customer Strategies for Sustained Growth" at the the third conference on Customer Strategies for Sustained Growth. The objective of this conference is to gather an international group of academics across business disciplines interested in bringing the issue of Customer Strategies for Sustained Growth to the curriculum of Business Schools, and to share information from research and teaching materials related to this topic. Together, the conference participants are seeking to build a strong curriculum package to help business students and executives develop more imaginative strategies to create efficient and sustained growth.

The conference is organized by the OpenScout partner INSEAD. INSEAD is one of the world's leading and largest graduate business schools. INSEAD brings together people, cultures and ideas from around the world to change lives and to transform organisations. A global perspective and cultural diversity are reflected in all aspects of our research and teaching.